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Johnson & Johnson

Johnson & Johnson is one of the few private sector companies leading the charge to achieve a healthy world by 2030.

For nearly four years, we have partnered with the Global Community Impact (GCI) division of Johnson & Johnson to tell the story of the company’s work to improve the health and well-being of women and girls, support and champion the world’s health workforce and address preventable disease challenges. Combining our extensive communications experience, creative direction and expertise in key global health and development issue areas, we have helped numerous divisions within J&J to stand out in the crowded landscape. Designing and leading a robust digital strategy, brokering media partnerships, securing thought leadership placements and managing advocacy campaigns to tell stories that inspire passion, engagement and action.

Role: Creative Director, Art Director, Senior Graphic Designer, Digital Manager, Photo Editor

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One Young World Summit

I lead the creative direction for Johnson & Johnson’s presence at the annual One Young World Summit in 2016, 2017, 2018 and 2019. In 2017, this included the development of the interactive Change Maker Journey booth experience consisting of an online quiz, photo booth, and photo wall, in addition to live social media coverage of the Summit. We also coordinated engagement with Johnson & Johnson employees for a Change Maker blog/vlog series, Instagram takeovers, and Q&A sessions.

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@JNJGlobalHealth Community Management

To increase visibility of GCI’s model of impact, we manage @JNJGlobalHealth, J&J GCI’s Twitter and Instagram accounts, to champion changemakers on the front lines of care, elevate underrepresented voices and topics in global development and advance promising solutions to global health challenges. Community management duties include creative direction, content creation, live, on-the-ground coverage, executing digital events and creating content that spotlights J&J partners and grantees.

Trust Monthly Newsletter

We support the Johnson & Johnson Corporate Citizenship Trust (Trust) in producing a monthly email newsletter that brings readers the latest stories and perspectives on the Trust’s programs and partnerships. The newsletter aims to position the Trust as an innovative leader in corporate social responsibility solutions to improving the health of vulnerable communities throughout Europe, the Middle East, and Africa.

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Trust Annual Report

Consulted with the Johnson & Johnson Corporate Citizenship Trust (Trust) to develop an annual report that told the stories of their partnerships and programs and the people they impact. Creative direction and execution. We developed eight stories that demonstrated the ways in which caregivers are empowered to deliver quality care to their communities as a result of support from the Trust, and conceptualized the digital rollout of the report.